Saturday, August 31, 2019

McDonald’s global marketing strategy (GMS) Essay

1. Identify the key elements in McDonald’s global marketing strategy (GMS). In particular, how does McDonald’s approach the issue of standardization? Does McDonald’s think global and act local? Does it also think local and act global? McDonald’s global marketing strategy is based on combination of global and local marketing mix elements. For the first elements in McDonald’s global marketing strategy (GMS) is a vital elements in McDonald’s business model restaurants system that can be set up virtually anywhere in the world and the restaurants themselves offer the consumers a chance to experience for themselves a fast food legend. McDonald’s business model, depicted by the â€Å"three-legged stool† of owner/operators, suppliers, and company employees, is their foundation, and balancing the interests of all three groups. Second elements are McDonald’s offers core menu items like hamburgers, French fries and soft drinks in mo st countries. The popularity of American-style hamburgers, fries, and soft drinks is growing around the world, supporting Levitt’s view of the global village. For the price, the average price of Big Mac in the United States is $3.54. Globalization involves developing marketing strategies as though the world is a single entity, marketing standardized products in the same way everywhere. Globalized organizations employ standardized products, promotional campaigns, prices and distribution channels for all markets. Brand name, product characteristics, packaging and labeling are the easiest of the marketing mix variables to standardize. One of the aims of McDonald’s is to create a standardized set of items that taste the same whether in India, China or South Africa. McDonald’s seeks to serve its customers with the same quality product and experience, whether that restaurant is located in Moscow, Kiev or Russia. This requires standardized processes and similar quality ingredients. The table below is the examples of effective global marketing of McDonald’s: Marketing Mix Element

Friday, August 30, 2019

Honor Is Cyrano de Bergerac

Honor in Cyrano de Bergerac People in today’s society have many different aspects about their character that make them who they are. Positive character traits can be found in people around the globe and in the characters that many read about in books. Edmond Rostand presents the character Cyrano in the play Cyrano de Bergerac with a many positive traits that make him a very relatable character. Cyrano lives his life based on a strict code of honor through his actions. A code of honor can be seen in the way Cyrano acts towards himself.His pride shows this many times throughout the play. One example of this is when Cyrano fights Valvert over his own nose whilst at the play in the beginning of the novel. This shows that he respects himself and does not feel as though others should be able to point out his flaws. His own integrity also reveals his honor. When Cyrano talks with de Guiche about changing his poetry so they can sell it he says, â€Å"Impossible, sir; my blood curdles at the thought of having a single comma changed† (87).This scene reveals that Cyrano cannot be so easily morally corrupted because he expresses himself through his own works. Honor is also revealed in his altruism. The fact that Cyrano does not want to date Roxane, even after Christian dies, reveals this. This shows that he is unselfish and wants to put the wants and needs of others before his own. Cyrano’s sense of honor can be seen all throughout the play in his actions towards himself. Cyrano’s code of honor is shown in the way that he acts towards his friends.His service rather than selfishness reveals this code of honor. One example of this was when he helps Christian impress Roxane by helping him speak more eloquently and intelligently all throughout the book. He goes out of his way to do something for his friend so that Christian can be happy. Cyrano’s loyalty towards Ragueneau also reveals his code of honor. This makes an appearance when he attemp ts to tell him that the poets in his shop are taking advantage of him by saying, â€Å"Haven’t you ever noticed how they stuff themselves while they listen to your verse? (70). His actions reveal that he cares for his friend and does not want to see him being taken advantage of. Honor can also be seen in Cyrano’s duty to Christian. This can be seen when he tells the dying Christian that Roxane still loves him. His actions make Christian feel happy, even in his last few minutes alive. Cyrano’s actions towards his friends reveal the strict code of honor that he lives by. Cyrano’s code of honor is shown in his actions towards Roxane. Such honor is displayed in his service rather than selfishness for Roxane.One example is when Cyrano distracts de Guiche by falling from a tree in order for Christian and Roxane to get married. His actions reveal that he will do whatever he can to see that she is happy. Cyrano’s responsibility to Roxane also reveals his code of honor. This can be seen when Roxane asks him to protect Christian and he says, â€Å"I promise† (79). After making a promise to her, he goes out of his way to do anything to keep it and make her happy. Honor can also be seen in Cyrano’s loyalty towards Roxane. This is portrayed when Cyrano shows up every day to the chapel in order to keep her updated on local news.His actions reveal that he is devoted, wants to please Roxane, and will always be by her side. Cyrano’s actions all throughout the novel towards Roxane reveal a code of honor in which he lives by. Cyrano’s actions throughout the play provide evidence that he lives life by a strict code of honor. This honor is so important many because it is one of the core values of humanity. Often times people go to great lengths to defend their honor for this reason. Honor guides these lives because these people feel that it is a great way for them to assert their individuality.

Thursday, August 29, 2019

Business Studies Essay Example | Topics and Well Written Essays - 1000 words - 1

Business Studies - Essay Example The paper is concluded with a review of making one of these secondment programmes abroad. Secondments have repeatedly been used by managers as a strategic approach to diversify employee skills and performance. The repeated use of this approach to increase the employee value has been the result of the advantages that is had on both the employees and the organisations fostering such a programme. These advantages are two-pronged in the light of the benefits that go to the employer, the employee undergoing the secondment programme. For us, such a programme makes our organisation to have a human resource pool with diverse knowledge on all the functions and processes of the organisation. With employees having the traits of occupational and functional diversity, there is security system in place to shield the effects of eventualities like sudden resignation, retirement, dismissal, death, or incapacitation from accidents. Secondly, the secondment programme would allow us train our employees in-house while keeping them on the same payroll. This results to significant savings for the company. To our employees, the secondment programme would enhance both personal and career development, thereby giving them the opportunity for varied responsibilities. Apart from paying the employees salaries we would also incur extra costs to complete the secondment programme. Such costs would be related to buying new equipment for training. It could also lead to a decrease in operational performance as time meant for work would now be reduced to train other employees. 3.1 To motivate our employees to apply for this programme, a number of incentives must be taken. This is an issue of in-house employee development programme and might come with characteristics of organisational change, the employees must be motivated to apply by making them know the importance of such a

Wednesday, August 28, 2019

Opiate Withdrawal Programs Dissertation Example | Topics and Well Written Essays - 5000 words

Opiate Withdrawal Programs - Dissertation Example It is produced as a hydrochloride salt, naltrexone hydrochloride, and sold as Revia and Depade. It is also available, using the trade name Vivitrol in monthly injectable form. Naltrexone can be made into microcapsules that can be injected or implanted, and the clinical effect of these can be designed to last from 30 days up to several months (Volpicelli. and Fenton 2006). Vivitrol, manufactured by Alkermes, is given as an intramuscular injection, whereas Depotrex, manufactured by Biotek is in the form of a subcutaneous injection. These naltrexone implants, which are embedded subcutaneously, were developed and used in both the United Kingdom and Australia (Volpicelli and Fenton, 2006, p.391). Low Dose Naltrexone (LDN) may well be the most important therapeutic breakthrough in over fifty years. It provides a new, safe and inexpensive method of medical treatment by mobilizing the natural defenses of one’s own immune system. Gorman is speaking not just about addiction, but a much wider range of conditions, including Crohn’s disease, multiple sclerosis, and scleroderma, in all of which the use of this drug can enable the body’s immune system to normalize. Originally synthesized in 1963, it was put under patent in 1967 as â€Å"Endo 1639A† (US patent no. 3332950) by Endo Laboratories of Long Island (The Corporate, Political and Scientific History of Naltrexone, 2005). President Nixon created the Special Action Office for Drug Abuse Prevention (SAODAP) in 1971. The first director of SAODAP, Dr. Jerome Taffe, was eager to improve access to drug abuse treatment programs by moving services from prisons and hospitals into services based in communities. He is quoted by The Corporate, Political and Scientific History of Naltrexone (2005) as having said at the time: I regarded the development of naltrexone as one of my high priorities. In 1973 the first clinical trials took place for naltrexone being used as a treatment for heroin addiction.

Tuesday, August 27, 2019

Abraham Lincoln Essay Example | Topics and Well Written Essays - 500 words - 2

Abraham Lincoln - Essay Example Abraham Lincoln was a racist. For approximately 100 years after his death, the African Americans regarded him widely as a paternalistic figure. Modern historians started publicizing the truth that Lincoln was as racist just as other whites of his time. One of the incidents cited as evidence for racism is whereby the blacks had to kneel at Lincoln’s feet. He advocated for the return of newly freed slaves towards Africa and openly stated the primary goal of the civil war being the preservation of the union and not ending the slavery. Lincoln was led by political as opposed to moral reasons as a result of his concern for slavery. His critics used these revelations in order to portray him as being complicit in the creation of false mythology towards personal gain. However, prominent African Americans, as well as the current president, have concluded that Lincoln broached the slavery issue. Albeit Lincoln had no intention of completely ending slavery, his effort of raising the awar eness of the public on the issue deserves credit.In conclusion, Lincoln seems not to have complete emancipation support in the beginning, but this does not mean he was after it personally. His motives are honorable because he was principally and morally at ending slavery. His personal beliefs were always opposed to slavery. He did believe in the effort of the founding fathers who put slavery towards extinction, while he wanted to pursue along that path. He was, however, hesitant at emancipation due to political than other reasons.

Monday, August 26, 2019

Social Learning Theory Research Project Essay Example | Topics and Well Written Essays - 5250 words

Social Learning Theory Research Project - Essay Example The perception of the benefits of the mentoring experience is not a purely quantitative measure, because it measures emotion and feelings , therefore verbal measures are likely to provide the best results. Data Collection: The data collection method I propose to use is a Likert style AIM questionnaire which will have several variables measuring verbal responses in numerical values in the range of 1 to 3, each response signifying a particular level of response. I propose to get these survey questionnaires completed by the students after they have been exposed to the demonstration on the art project. The numerical values collected can then be subjected to statistical analysis to determine results. Threats to validity that are inherent in my design are history, testing, selection and experimenter bias. I propose to address these by matching subjects so that maximum homogeneity is introduced, using random sampling to address selection validity, using control and experimental groups and undertaking of this study on a blind bind basis, without prejudice or bias about the results. I will also perform regression analyses on the results obtained in order to eliminate outliner

Sunday, August 25, 2019

Shanghai Commercial Real Estate Market Is there a Bubble under Essay

Shanghai Commercial Real Estate Market Is there a Bubble under Prosperity - Essay Example However, demand has driven the price of properties up at an alarming rate, due mainly to speculative property purchases and "hoarding" practices of real estate developers. Fears of an impending bubble situation has driven the central government to implement regulations and restrictions designed to cool what is considered an overheated real estate market in 2005. Studies on the effects of these intervention measures show that while lower end residential markets have experienced price decreases, the commercial and high-end development projects have actually posted price increases even with the regulations in effect. Studies also indicate that while the upward spiral of property prices must be scrutinized and monitored regularly, Shanghai's real estate has not been overvalued and is therefore yet to be considered in a state of a real estate bubble. To be "shanghaied" is to be tricked, as a reference to historical government corruption and tolerance of the then-ruling Nationalists for opium dens and prostitution in the early part of the 20th Century. As a reaction to this corruption, the Communist Party was founded in Shanghai, a nationwide attempt to bring order into chaos. Incidentally, Mao's Cultural Revolution and Deng Xiaoping's capitalist policies likewise saw its inception in Shanghai. (Areddy 2007) It seems ironic that the apparent seat of communism and capitalism in China should be in the same city, and yet Shanghai has always been grandiose in all its associations, despite its size. Shanghai is less than 1% of the total land mass of China at 6,340.5 square kilometers in 2005 and about 1% of the total population at

Saturday, August 24, 2019

Health Information System Essay Example | Topics and Well Written Essays - 1750 words

Health Information System - Essay Example The health policy framework review develops the Preparation Team to contrive HIMs problems in the circumstance of the health system. It is proving to be progressively more significant to list planned and on-going HIMs strong attempts and their sources of fiscal and some technical help. For this aim, an account of all on-going HIMs development tasks and some activities is made at this point. Some Other materials related to recent HIMs activity such as data bases recently maintained, reports are currently formulated and primarily and in-service training. The main purpose of the Module II first step, i.e. step 4, is to assure a smooth conversion or transition from Module I to Module II and create an ordered list of HIMs problems and by discussion assure that extensive agreement is done. The mission and vision of the Health Information Management System (HIMS) is to create the skills and qualities required to accomplish the multifaceted part of a health information management professional and to create the attitudes and some basic principles which will persuade continuing growth in a profession that is quickly increasing in scope and also in the industry of the health care. The viewpoint of Health Information Management system (HIMS): The health care industry today is dynamical, both from attempts inside itself to find out new and some better health care delivery systems, and also from the outside developments, in the locations of applied and primary sciences. Program must be pitched to the development of those kinds of skills and calibers required to accomplish these parts and to the development of postures and basic principles which will enhance continuing growth in a profession that is quickly elaborating in scope and duty in the active

Friday, August 23, 2019

Stem cell ethics Essay Example | Topics and Well Written Essays - 1250 words - 1

Stem cell ethics - Essay Example Scientists and researchers began to research the mechanisms of life and learned about the multi-cellular world, which lies under the surface of our world. New medicines and treatments were created in order to alleviate and cure these ailments. Rather than looking to meet the status quo in trying to treat conditions, scientists went to the root of the problem trying to figure out how to stop conditions from occurring and treating the problem at the source, a majority of them that are genetically related. The result of this exploration was learning how to use stem cells as a medical application. Stem cells are a unique cell within the body that is found in large quantities in particularly human embryos. In essence, they are blank slates. This means that they can be coded to fulfill the function of any cell in the body. Hence, this is why they are very abundant in embryos because there is germination and differentiation occurring as more systems and features develop. However, in adults a majority of the stem cells have already been used and therefore remain in low concentrations. The goal of medical researchers and doctors is to harvest and engineer stem cells, which could be used in an effort to cure genetic diseases and help extend the human life span (Kelly 3-25). Because embryos have the highest concentration of stem cells that can be harvested, they are the main focus for research. The one huge drawback to this is that in attempting to harvest stem cells from an embryo, it usually results in the death of the individual or serious physiological defects. As a result in order to avoid this, scientists looked to abortion clinics in an effort to obtain the stem cells that are required for research. In this manner, there are no living embryos that are harmed, it is only the leftover biological material that would otherwise be discarded or burned at a biological containment facility. This is what has lead to the connection between

Eating disorders -- causes Society's portrayal of woman Research Paper

Eating disorders -- causes Society's portrayal of woman - Research Paper Example Social and genetic factors can produce eating disorder problems. Genetics can be blamed when there are hormonal imbalances and other biological problems. Family factors and culture can shape beliefs and attitudes that make some women and girls prone to eating disorders. Cover Letter Name Address 9 January 2013 Eating disorders are serious problems that have social and cultural implications. Because of the media and other factors, young girls and women are developing body image problems that make them vulnerable to self-esteem and confidence issues, thereby contributing to eating disorder problems. This paper determines the causes of eating disorders, predominantly the role of media and society in shaping body image issues. The main purpose is to educate the public about the causes of eating disorders, so that they can resist the impact of some of these factors on their body image and eating attitudes and practices. To attain this research goal, current studies and reports from valid academic sources are used. This research showed that media is a risk, if not a strong causative, factor that can promote negative body images and body dissatisfaction, thereby promoting disordered eating practices. It uses very thin women who become negative role models to women and can result to women developing body image anxiety and low self-esteem. ... Society, as a whole, must work together in developing the kind of media and civilization that respect and celebrate different body images and promote beauty that is not physical, but inside individuals. Introduction Anorexia and bulimia nervosa are two eating disorders that have serious physical and psychological effects, sometimes even leading to death. These disorders have also increased in prevalence for the past few decades, thereby generating protests from concerned families and organizations about the kind of society that they live in, when very young girls and adult women grow up having negative body images. The media and its portrayal of extremely thin women as the ultimate beauty standard have been blamed as one of the most influential causes of eating disorders (Derenne & Beresin, 2006; Spettigue & Henderson, 2004). By media, this includes fashion and beauty magazines, TV shows, and movies. The toy industry does not help too, when it sells toys with unrealistic body types, such as Barbie and other dolls. Moreover, society promotes definitions of and pressures to beauty that girls grow up to (Makino, Tsuboi, and Dennerstein, 2004). This paper determines the causes of eating disorders, particularly the role of media and society in shaping body image issues. This research showed that media is a risk factor that can promote negative body images and body dissatisfaction, thereby promoting disordered eating practices. Social and genetic factors can produce eating disorder problems. Causes of Eating Disorders The causes of eating disorders are varied and may depend on genetics and family factors. This paper divides the causes into genetic, family, the

Thursday, August 22, 2019

Market Research - report outline Essay Example for Free

Market Research report outline Essay 1. Executive Summary In 2009, the transport and logistics market in the GCC was worth an estimated US$20bn, and is expected to continue growing at slightly more than 10% per annum, rising to US$27bn by 2012. Throughout the logistics value chain, net operating profits range from as low as 5% in air freight, to 15% in warehousing, to as high as 30% in sea freight.i Within this, it is estimated that the market for Fourth Party Logistics services may have the potential to be within the range of 0. 85% to 1.8% of total logistics sector revenues by 2012, or between US$228m and US$381m.ii A significant number of factors are driving this growth and profitability. In particular, the relative attraction of the GCC and proximate emerging markets of 2 billion people, offer the promise of growth to many product firms facing a further period of sluggish demand growth in many of the more developed regions, following the severe global recession of 2008-09. Meanwhile, with oil having stabilised at over $70bbl, huge petrodollars have continued to flow into the region, funding on-going infrastructure and economic developments, such as manufacturing, economics and logistics zones, all of which require logistics servicesiii. In addition, rather than yielding a competitive market for logistics, the fragmentation of supply chain service providers, the multitude of logistical difficulties faced, and the myriad other free market impediments in the GCC, have all conspired to cause a high cost, high profit industry, with no

Wednesday, August 21, 2019

Driving Forces Of The Jamaican Economy

Driving Forces Of The Jamaican Economy The purpose of this research is to do an analysis of the investment setting of the local economy . This will be done through an analysis of the macro economy, industry analysis and company analysis. This research seeks to identify the three industries which have the greatest potential for growth for the period 2013- 2016. From the three industries identified, the industry with the greatest growth potential will be analysed further and a company chosen from this industry for fundamental analysis. The results presented from the research should be treated as conclusive but rather as an hypothesis or best guess for the direction of the economy during the period 2013- 2016. Economic Analysis is the study of general economic conditions that is used in the valuation of common stock. The macro economy is the environment in which all firms operate and it has a great influence on profits and the firms relative performance within the industry. Driving Forces of the Jamaican Economy Jamaica is a small developing economy with a lot of potential for growth if resources are used more effectively. Over the years it is evident that the economy has been growing, however, there are areas that seem to be crippling. The major drivers of growth in the economy are agriculture, forestry and fishing. On the other hand it is expected that mining, quarrying, hotels, restaurants and electricity will expand. Over the past years the contribution of agriculture to GDP ranges from 6.5% 8.5%. If this number is to grow the economy would have to get in the frame of mind of eating what we grow which will help to decrease imports, however exports would have to increase since it would not be beneficial to stop importing but do nothing about exporting. Industries make up 29.5 % and services makes up 64.7% of GDP. The economy depends mostly on services which include restaurants and hotels which make up the greater portion of GDP. However the country generates most of its foreign exchange from tourism and bauxite. Although the economy is growing it would be better if there were not so many hindering factors. These factors include crime and corruption, large-scale unemployment and underemployment. Instead of seeing a decline, the economy is experiencing growth in those factors, and these affect the economy negatively. According to a paper on national security it stated Jamaica has a culture of crime, this high crime rate in the economy causes there to be fewer investments which results in a slow growth of the economy. As a small economy with so much potential to grow but little resources and few modern technology there are some corrective measures that should be in place if the economy should grow. According to Paul Allen a business reporter these measures include: embracing competitiveness and taking the necessary measures to achieve and maintain it, companies need to move away from targeting the local market and focus more internationally, make better uses of resources invested in economic activities and adopting policies that encourage innovation and cohesion. In implementing these measures the economy will be sure to see growth. It may not show currently but it will show over a period of time if implemented at the right time and with the right precautions. Unemployment Unemployment rate is the percentage of the total labour force that is unemployed but actively seeking employment and willing to work. Decreasing unemployment in Jamaica has always been one of the major economic factors that the Jamaican government have always tried to solve. The graph  [1]  shows the movement of unemployment rates between the years 2009-2013. The figures show a gradual increase in unemployment over a three year period and also a forecasted increase over a two year period. According to the PIOJ in an article in the Jamaican Observer dated August 22, 2012 the economy is going through a transformation in which sectors growing the fastest are the ones shedding jobs due to modernisation taking place. Compared to other Caribbean countries Jamaica has been experiencing the slowest economic growth and the country will continue to face challenges for years to come. To combat this problem the current government will be maintaining a broadly market friendly policy stance and reducing Jamaicas high unemployment rate a priority. They have found $4 billion funding for the Jamaican Emergency Employment Programme (JEEP) in the efforts to solve this problem and as such the projections for unemployment for 2012 and 2013 are 13% and 14% respectively. Interest Rates Interest rate is a rate which is charged or paid for the use of money and is often expressed as an annual percentage of the principal. The lending interest rates for Jamaica over three years are graphically represented  [2]  . These figures show a gradual decrease in interest rates which can have both negative and positive effects. Low interest rates increases borrowing by consumers and thus increase consumer spending, it will prompt investors to invest more in equities and businesses will be able to finance expansions and so on at cheaper rates all of which will help to expand the economy and increase GDP as they can borrow for less money to finance these activities. On the other hand lower interest rates also indicates that persons will begin to save less as they will not be receiving much return and it can also weaken the dollar. According to Bryan Wynter the Governor of The Bank of Jamaica, He stated in an article dated June 14, 2012 Jamaica will sustain low levels of interest rates. Jamaica is expected to continue stable/decreasing levels of interest rates. Interest rate for Jamaica is currently 17.55% as of August 2012. GDP Gross Domestic Product is the measure of the economys total production of goods and services. Rapidly growing GDP indicates an expanding economy with ample opportunity for a firm to increase sales. The Jamaican economy is heavily dependent on services which accounts for about 60% of GDP. GDP in Jamaica 2009 was reported at -2.6 % this shows that the level of production in the economy was declining compared to -1.7 % in 2008. In 2010 GDP was -0.6% this contraction was reflected in low economic demand, job losses and reduced disposable income. In 2011 however GDP increased to 1.3 % this was due to improved international economic conditions, particularly in the first half of the year. Domestic demand for goods and services, although weak, continued to improve throughout the year, it was also influenced by sustained growth in remittance inflows to Jamaica. According to the Bank of Jamaica, GDP is projected to be within the range of -0.5% to 0.5%. Inflation According to Mankiw inflation is the overall increase in price levels. Inflation may cause the value of investments to fall. Government deficit and rising cost of productive inputs are causes of inflation in Jamaica. When the governments expenditure exceeds its revenue, the government is said to be running a fiscal deficit. In order to finance this deficit, the government has the option of either borrowing from the Bank of Jamaica or borrowing from local or international financial institutions or from the general public. If the government borrows heavily from the local sources outside the Bank of Jamaica, it may lead to an increase in domestic interest rates. If the government decides to borrow funds from the Bank of Jamaica to finance its deficit, the process of printing money may have to be done. This is not a preferred option as the process usually leads to inflation because it represents an increase in money balances without a corresponding increase in the quantity of goods in th e economy, that is, more money chasing too few goods. Inflation also arises out of increases in the cost of production inputs. The price of any final good or service will depend upon the cost of the inputs used to produce that good. The more expensive the inputs are to the producer, the higher the cost of the product to the consumer. This therefore means that continued increases in the cost of productive inputs would result in continued increases in the price of the good and hence causes inflation.  [3]   According to the Bank of Jamaica the inflation rate in 2009 was 10.2 % which decreased from 16.8% in 2008. This decline was a result of the declining in prices of import commodities and an increase in productivity and output in the agricultural sector. In 2010 however inflation increased to 11.7%, this was a result of domestic weather shocks this included drought conditions and a tropical storm which affected food supplies. In 2011 inflation decreased to 6.0% this was influenced by the impact of excess supply on agricultural prices which means there was a high supply of agricultural produce. Domestic demand also was remained low during this period. Projected inflation for year the years 2012 to 2013 is estimated to range from 10% to 12 %. National Debt Debt to GDP According to Ken Chaplin in an article dated Tuesday November 15, 2011, the country is not doing well when a lot of its economic and financial activities are measured against the GDP for instance the debt. In 2008 Jamaica had a debt to GDP ratio of 128 percent. Total debt for 2010 was 128.3% of GDP compared with 129.3% of GDP in 2009. The projection for 2011/12 is 122.8% of debt to GDP and the projection for 2015/16 is 95.1 percent of debt to GDP.  [4]   Total debt stock for 2009 was $1,434,755.8 million compared with $1,570,368.30 in 2010 and a projected $1,639,502.5 in 2011. All of these figures broke the debt ceiling of l00 percent. In 2009 the domestic debt ratio to GDP was 68.4%, in 2010 66.1%, and for 2011the projection is 65%. As far as external debt is concerned, the debt to GDP ratio was 60.9% in 2009, 62.2% in 2010 and the projection for 2011is 57.7%. The government projects that by the year 2015/16 the debt to GDP ratio will be 95.1%, but this is not sufficient. In every respect the extent of the debt is a heavy burden with which the country is struggling to maintain. Industry Analysis An industry analysis is an analytical tool used to identify various attributes within an industry. In Jamaica we have many industries, and there success and growth are often dependent on a number of factors. The more common factors considered for an industry include the level and type of technology employed, type of labour force employed, government regulations and the like. The three industries identified in this research paper, are the three industries that the authors of this paper felt had a better chance to do better than all other industries during the period 2013- 2016. These industries are the financial industry, manufacturing industry and the telecommunications industry. These three industries have shown the greatest potential for sustained growth over the projected horizon. Financial Industry The finance sector is regulated by the Financial Regulations Division (FRD) this division deals with the development of the regulatory framework, which influences the operations of the countrys financial sector. Jamaicas financial sector is made up of merchant banks, commercial banks, credit unions, building societies that are license under the financial institution act. The sector also includes non-deposit taking institutions including insurance companies, development bank and securities dealers. The Bank of Jamaica Financial Stability Report for 2011, states that the general financial stability environment in 2011, although remaining stable, was dominated by higher credit risks. The credit risk conditions permeating the financial markets in 2011 were affected by domestic economic conditions pertaining to uncertainty surrounding the status of the Stand By Arrangement with the International Monetary Fund (IMF), deteriorating debt indicators, the delay of other key economic reforms and the less than favourable strength of economic recovery. It further stated that the annual change in Jamaicas gross domestic product (GDP) returned to positive growth rates at end 2011. In addition, economic activity appeared to be trending to levels recorded prior to the international financial crisis that started in 2007. Improved performance was reflected within the financial sector for 2011. Compared to 2010, profitability rose for financial institutions. Increased profits were mainly due to: activities in the banking sector which realized accelerated growth in the asset base; continued reduction in risks related to the cost of financing in 2011, despite low aggregate demand and unfavorable performance on interest bearing assets; and lower market interest rates during 2011, thus generating lower interest expense relative to 2010. Despite several risks identified for the period under review, the financial sector was adequately capitalized. Two of the major risks were the protracted uncertainty due to the status of reviews of the countrys medium term programme by the International Monetary Fund; and the evident increase in Non-Performing Loans, specifically to corporations. This industry is driven by technology, as is evident from the various machines utilized by the various financial institutions to ensure the continued operations of its business. This technology includes internet banking and telebanking facilities which allow customers to shop and pay bills from the comfort of their own home. Manufacturing Industry The manufacturing industry is comprised of any and all organizations that engage in production activities. In view of this definition, this industry would include organizations involved in food processing such as Grace Foods and Lasco Manufacturing, outdoor signage companies such as National Outdoor, furniture making companies and the like. The manufacturing industry, also known as the secondary industry, employs a lot of labour especially unskilled labour which is used to produce the wide variety of manufactured goods found within our local economy. Technology is also employed to this sector to aid in production but, the industry remains very labour intensive and is the main source of income for many within the local economy. The contributions made by the manufacturing industry as showed steady declines since 1990 at 21.3% to 8% in 2011. The importance of this industry is however underscored by the president of the Jamaica Manufacturing Association as the largest contributor to GDP of all the goods producing sector. This industry is regulated by the Jamaica Manufacturers Association, which is responsible for ensuring that companies within this industry are properly licensed to do business and also acting as an agent of the government on behalf of the stakeholders of this industry. Since the Jamaica debt exchange in 2009, businesses and individuals who formerly depended on earnings from government debentures have had to shift their focus as they desire to gain greater returns on capital. The industry has benefitted from this has some manufacturing businesses have sought to increase their capacity, and in so doing generate more income. (Edwards, 2010) The major players in this industry enjoy greater market share and economies of scale. Nevertheless the industry is not yet saturated and more and more players are entering the market with a view to earning income and gaining greater market share. There are little barriers to entry within this industry and it has become a worthwhile alternative employment for those who did not benefit from an acceptable level of secular education. In recent times the financial stability of Jamaica seems to be hinging on an IMF deal. As a result vision 2030 which is a mandate of sorts for growth in the manufacturing industry has taken on greater meaning. It is the desire of the government to see this industry expand it capacity and export more and import less. (Edwards, 2010) Telecommunications Industry In 1986 LIME then known had Cable and Wireless Jamaica enjoyed a monopoly position within the industry. This was however sanctioned by an act of parliament, and in 1999, CWJ was asked to give up their monopoly status and liberalize the market. (Country Profile Jamaica, 2007) By the end of 2005 Jamaica was described by the International Telecommunication Union (ITU) as having the highest usage of cell phones than any other country within the American region. The Jamaican mobile sector which includes companies such LIME and Digicel are credited with the extensive growth in the telecommunications industry, despite the global recession during the periods 2007-2011. According to (Business Wire, 2011) the mobile sector is poised for strong growth during the periods 2011- 2016. Factors contributing to this projected sustained growth are the 3G and 4G deployments by the mobile sector. As noted by (Country Profile. Jamaica, 2007), in 2007, Digicel was market leader with a customer base of 1.7 million Jamaicans and LIME followed with a customer base of 700,000. In the ensuing years there have been slight fluctuations, but Digicel remains as market leader. The telecoms industry in Jamaica is regulated by the Fair Trading Commission (FTC) and the Office of Utilities Regulation (OUR). The fair trading commission asses the market and ensures that as companies within this industry interacts fairness exists and that no entity is able to cause negative impacts to other players in the market. The Office of Utilities Regulation focuses on the interaction between industry players and the consumer society. At times they may set rates for service providers or approve rate increases. However, as a result of the competitive nature of this industry, there is not much if any interference from the regulator in this regard. As mentioned before there is a high level of competition within this industry with the major competitors being, LIME vs. Digicel, LIME vs. Flow, LIME vs. Digicel vs. Flow, and offcourse the list goes on. Success in this industry is however dependent on technology employed and the corporation with the greatest investment in technology is poised to see the greatest return on investments. In Depth Analysis of chosen Industry (Manufacturing) In the view of the members of this group, the manufacturing industry is positioned to do better than the other two industries assessed during the periods 2013- 2016. Our decision was drawn from past and present activities within the economy and we hypothesize that the manufacturing industry will be the leading industry at the end of the projected period. Manufacturing in Jamaica has grown from small beginnings to the well oiled machinery that now exists. In times past it was about trial and error. Bringing things to the market and hoping that sales would be made. This industry is however faced with the reality that it does not have unlimited resources for trial and error. As a result, corporations within this industry have diversified to gain greater economies of scale. Within this industry we have food processors. Leading in this area are companies such as Jamaica producers, Grace Foods, Lasco Manufacturing, Polyfoods and offcourse the list goes on. We have beverage companies such as Pepsi, Jamaica Beverage, Wysinco, Grace and still others. Not to be outdone is the industrial giant Tankweld Metals which produces all type of steel to be used in the construction industry. Time would not allow us to go into every sub sector within this vast and expanding industry. This industry benefits from various government concessions as an inducement to ensure sustained growth of the sector. In the vision 2030 that was drafted, the manufacturing industry was viewed as a critical area that the government would be looking to make investments in to ensure growth of the sector, through its manufacturing task force (vision 2030, 2009). As noted by (Country Profile Jamaica, 2005), the manufacturing industry is the second largest contributor to GDP growth. Despite this second place status on the issue of GDP growth, the industry is still growing and there are incentives available for growth which underlay the potential for it to become an industry leader during the projected period. A recent occurrence that has had a negative impact on the manufacturing industry includes the recent passing of hurricane Sandy. Hurricane Sandy has washed away crops, blown down structures and damaged parts of some factories. This has caused setbacks within the industry and may inevitably lead to increases in cost of products produced. However in times past, these situations have levelled off and normalcy returned. Similarly the effects of Sandy will be a thing of the past. Social Influences The manufacturing industry is impacted by the need of many to have employment in order to support their families. Many secondary school graduates first job is in the manufacturing industry as unskilled labourers. There they have an opportunity to learn industry relevant skills that will benefit them in later years. The Manufacturing industry however is not to be viewed as a day-care centre for the nations youth. It is in fact a very well paying industry for those who have qualified themselves in that area through skills training or tertiary learning. The success of this industry will inevitably depend on those individuals with new knowledge and innovative ideas to keep it moving forward. A very important part of the economy is growth in gross domestic product. The more developed this industry becomes, the greater will be GDP. Of special note also is the fact that the manufacturing is the single largest employer of human labour. Technology Employed Like other industries, the manufacturing industry is aware of the benefits derived from the use of technology in its operations. The use of technology in this area is complemented by human labour, the two works hand in hand. In times of long ago, the adage many hands make work light had real meaning. It took many hands to get things done at that time. In this modern economy, the usage of technology has increased capacity within the various companies within the manufacturing industry. As a consequence many have had to learn how to operate and maintain these machines in order to secure their employment within the industry. Others have left to find their place in other industries such has the service industry. It is with the aid of technology that firms within this industry can gain economies of scale. These include industry giants such as Grace Kennedy, Lascelles, Lasco and much more. Regulatory Environment In Jamaica, there are incentives to be gained from the government if the thing being produced is deemed to be in the national interest (Chen-Young). Government officials have on numerous occasions spoken about the need for Jamaicans to capitalize on the benefits that can be gained from producing more and importing less. Linked to its national policy, we are admonished to be self sufficient to the extent possible. On a more serious note we have the Bureau of Standards, This institutions sets the standards that must be met for goods that are to be used by the public (bsj.org.jm). In the case of building blocks built by Carib Cement, there is a certain level of pressure that each block should be able to withstand before it breaks. The standards set by the Bureau are in the best interest of the nation and they are not burdensome to implement. Forces Driving Competition Mr Porter identified five forces which drive competition within an industry, these are also known as Porters five forces. These are the; bargaining power of buyers, bargaining power of suppliers, threat from potential entrants, threat from substitutes of products or services, and intense competition among existing companies within an industry. Bargaining Power of Buyers As a result of the buyers knowledge of the market and the competitors thereof, the buyer is able to make demands on the business. Buyers are more sensitised to the various facets of the manufacturing industry and the many niche markets that have sprung. The buyer therefore has the option to shop around and get the best deals. Bargaining Power of Suppliers Suppliers are aware that they do not have a monopoly market on raw materials needed by companies within the manufacturing industry. As such suppliers seek to form partnerships with companies in order to secure further business. As such the bargaining power of suppliers is moderate. Threat from Potential Entrants Threat from potential entrant is low. This is because a sizable investment is needed to enter this market and not everyone can afford to set up shop and manufacture their own goods to be sold to consumers. Threat from Substitute Products There is a high level of threat from substitute products. As a result the consumer can go elsewhere if not satisfied with what is being offered for sale. This forces the company to be sensitive to the needs of consumers since there needs can be filled elsewhere which would result in a loss of revenue. Intense competition among existing companies within the industry There is intense competition within the industry, with the exception of those that operate as monopolies. In every subsector of this industry, there is intense rivalry and the consumer only stands to benefit. Those that have however established themselves within the industry see favourable returns despite the intense rivalry. These companies include Pepsi and Wysinco from the beverage sector. Company Analysis The company chosen from the industry that is believed to outperform the other two industries is Lasco Manufacturing. This company exists as a major player within the food manufacturing sector of the manufacturing industry despite being quite young when compared to its major competitors. It has as its vision, to become a global corporate leader through innovation and entrepreneurship. Lasco Manufacturing came into existence as a consequence of a decision that was made to reorganize the Lasco companies in the year 2010. The board of directors entered into and amalgamation agreement which in effect led to Lasco Foods being made responsible for its own activities the name was thereafter changed to Lasco Manufacturing. The chairman for the Lasco manufacturing company is Mr. Lascelles Chin; he is also the founder of the Lasco Affiliated Companies. A recipient of the Order of Jamaica for the work he did in the development of commerce in Jamaica. This man along with his qualified team of directors and committed staff are positioned to take this company to new heights during the projected period of 2013- 2016. Economic and Industry Influences Lasco Manufacturing, like all other business are affected by the economic climate. The countries inability to secure an IMF deal will result negatively on its operations as it relates to its importation of raw materials for its business. The countries net international reserves are getting low and this may lead to further downgrades in on Jamaica as a place for doing business and Lasco Manufacturing will be affected. The recent passage of hurricane Sandy left damages that the government is still paying some of which will remain unchanged. Many manufacturing companies including Lasco Manufacturing were affected by Sandy. Food prices are expected to rise and this company will not escape this reality if it comes to fuition. The economy has been in worst state before and was revived, the authors of this paper are confident that normality will return to Jamaica and this company will continue to thrive. There has been an influx of brands which are rival to our company under consideration. However the Lasco brand is an household name and as a result still enjoys a favourable position within the market. The company however has to maintain a strategic focus because not all consumers will be loyal to a brand and as the consuming public become more educated and aware they will make greater demand on the producers of goods and services. Structural Influences Firms Competitive Strategies SWOT Analysis A SWOT analysis is a tool used to make an assessment of the strategic position of an organization. This assessment is used as a guide to position or reposition the organization in a profitable direction, taking into consideration availability of resources. Strengths Dominates the powered milk market. Well recognized brand locally. Company is more distribution oriented; this is positive considering the high manufacturing cost in Jamaica Weaknesses Products have a stigma of being low ended. Concentration in one product type; milk powder. Low regional diversification, revenues are concentrated in Jamaica. Alliance between chairman and managing director. Opportunities Tax break from listing on the JSE for the next 10 years. Stronger profit growth to fund retooling and business expansion. Threats Though Lasco benefits from weak demand, continued weakness in the Jamaican economy could impact them. Favourable Attributes of the Firm Generally, the favourable attributes of a company look at its unique qualities or characteristic that makes it the preferred choice for its customers and it is this same uniqueness that lures its potential customers. The major qualities or characteristics that contribute to a companys favourable attributes are its competitive advantage, exceeding management styles and market leadership. Competitive advantage can be further subdivided into differentiation advantage and cost advantage. Differentiation advantage is when the company offers superior product and services at the same price in the market. In contrast, cost advantage is when the company offers the same goods and services like its competitors but for a lower price. Above average management speaks to the level of managerial approach which is used within the company and it also looks at the level of mentorship that the existing managers can provide to the next generation of managers. The attribute of market leadership gives an o verview of the overall marketing styles which the company uses to builds its reputation and thus making it a priceless entity. ( Annonymous, 2008) Now when we use the definition of favorable attribute to scan Lasco manufacturing limited it was observed that it portrays numerous qualities which contributed to its uniqueness. In the first place, it can be seen that Lascos attribute of competitive advantage exemplifies a cost differentiation style in which it offers a variety of low price products on the market. The majority of these products which they offer are a part of the food basket of the average Jamaican consumers and so they have created a guaranteed market in that spectrum. This attribute has branded Lasco products as cheap and therefore gives them a huge competitive advantage among some of the major manufactures in Jamaica such as Seprod Ltd, Nestle and Grace Kennedy

Tuesday, August 20, 2019

Health Literacy in the USA

Health Literacy in the USA Social Determinants of Health Constantin Vintilescu Health Literacy Predicting future trends in any profession cautions careful review of present and past trends. Over the last two decades, health care in the United States has undergone major changes due to simultaneous advances in the fields of health information and information technology. Advances in health care and life expectancy also have created dramatic changes. Subsequent gains in life expectancy have surpassed the gains achieved, between the years 1940 and 1964 with the advent of antibiotics. In fact, recent gains have exceeded that of any other time this century. The life expectancy projections for the rest of this century may turn out to be even more significant. The educations of the public about health literacy issues and the rights of the elderly have become another dimension of advancement, along with the â€Å"rights† of patients and minority groups including the physically handicapped. In the United States, the term literacy is generally defined as the ability to read and speak English (Andrus, 2002). In the 1992 National Adult Literacy Survey (NALS), the U.S. Department of Education (1993) defined literacy as: â€Å"the ability to use printed and written information to function in society, to achieve one’s goals, and to develop one’s knowledge and potential.† Although no precise point defines the difference between literacy and illiteracy, the commonly accepted working definition of what is meant to be literate is the ability to write and to read, understand, and interpret information written at the eight-grade level or above. Health literacy refers to how well an individual can read, interpret, and comprehend the health information for maintaining an optimal level of wellness. It is an essential aspect for access to health care and health-related services. Limited health literacy leads to poor health outcomes. In fact, literacy skills are â€Å"a stronger predictor of an individual’s health status than age, income, employment status, education level, and racial or ethnic group† (Weiss, 2003). Health literacy is also important for people’s maintenance of health and wellness. Health literacy is very important because requires peoples to have a more active role in health decision and their management. Based on available statistics over the past twenty years, it is evident that the United States has significant health literacy problems. Health literacy has been termed the â€Å"silent epidemic,† the â€Å"silent barrier,† the â€Å"silent disability,† and â€Å"the dirty little secret† (Conlin Schumann, 2002). In fact, the United States only ranked among the middle of other industrialized nations in most measures of adult literacy; and yet many of our educators, elected representatives, and social advocates have remained blind on this significant problem (Kogut, 2004). Over the past two decades, the literacy of the American population has been the subject of increasing interest and concern by educators as well as by government officials, employers, and the media. Health literacy continues to be a major problem in the United States despite public efforts to address the issue and developing health literacy training programs. In our society, many people do not possess the basic literacy to navigate the increasingly complex health care field. Some people have difficulty in reading and comprehending information well enough to be able to fill out job and insurance applications, tax forms, or apply for a driver’s license. In the early 1980s, President Reagan launched the National Adult Literacy Initiative, which was followed by the United Nation’s declaration of 1990 as the International Literacy year (Belton, 1991). In light of the relatively recent attention given to health literacy in the last twenty years, we must acknowledge the efforts of two organizations Literacy Volunteers of America, Inc., and Lauback Literacy International – that served for many years as advocates for the most marginalized adult populations in United States and around the globe. Of particular concern to the health care industry are the numbers of consumers who are illiterate, functionally illiterate, or marginally literate. People with poor reading and comprehension skills have disproportionately higher medical costs, increased number of hospitalizations, readmissions, and more perceived physical and psychosocial problems than do literae persons (Baker, 1998). Today the health care literacy problem has grave consequences, because patients are expected to assume responsibility for their self-care and health promotion. If people with low literacy abilities cannot fully benefit from given information, then they ca nnot be expected to maintain their health independently. Computer literacy is also an increasingly popular concern of health literacy. Many health care providers and consumers are relying on computers as educational tools. â€Å"Those clients who are well educated and career oriented are already likely to own a computer and be computer literate, but those with limited resources, literacy skills, and technological know-how are being left behind† (Zarcadoolas et al., 2006). Health care providers relied for many years on printed education brochures as a cost-effective way to communicate health instructions with people. For many years, nurses and doctors thought that written materials given to the patients were sufficient to ensure informed consent for different test or procedures. This way they promoted compliance with treatment regimens and discharge instructions. Kessels (2003) pointed out that 40-80% of medical information provided by health professionals is forgotten immediately, because not only medical terminology is too difficult to understand, but also because too much information contributes to poor recall. He also noted that half of the information remembered is incorrect. Recently the health care providers have begun to realize that if the scientific and technical terminology in education materials are not written at a level and style appropriate for their intended audiences, people cannot be expected to be able or willing to accept responsibility for self-care. In improving written health materials and in implementing health education it is important to know the literacy skills of the patients in the community and their families. Nurses play an important role in assessing patient’s literacy skills because nurses interact more with the patients and their families than the physicians do. The nurses can evaluate the ability of the healthcare client to understand printed health information by assessing the patients’ comprehension and reading skill level. There are specific guidelines for writing effective health education materials and teaching strategies for patients and their families. An individual‘s functional health literacy is likely to be significantly worse than his or her general literacy skills, because of the more complicated language used by health care providers. Now that manage care insurance companies are requiring subscribers to take more responsibility for their self-care, poor health literacy can increasingly lead to negative consequences and escalated morbidity, and mortality. People with low health literacy don’t have knowledge or are misinformed about the body and the causes of illnesses. Because they do not have the proper knowledge, they don’t understand the relationship between lifestyle factors, like diet and exercise, and wellness .Those people with limited knowledge may not know how to seek care. Health literacy tactics that improve written health materials may include: Written health materials should have plain language for better understanding and ease of sharing with people. Written health materials should be scientifically accurate and culturally appropriate. If the client does not fluently speaks English, provide the written health information in his/hers native language. If such information is unavailable, and a translator must be employed, it is critical to assess the client’s understanding of the written material. Written health information should include pictures for better understanding. Personal electronic devices such as cell phones, tablets, palm pilots, and talking kiosks can be a new method for sending health information to the patients. Before health providers make a health education brochure, they should also consider alternate methods such as individual, group, organizational, community and mass media. Use a short brochure that presents â€Å"bottom line† information, systematic instructions, and uses pictures with visual cues that highlight most important information to be absorbed. Health brochures should align health information with recommendations to services, resources, and other available support. Removing the barrier to communication between individuals and health care providers is a good opportunity for nurses to function as facilitators and work in collaboration with other health care professionals for improvement of quality of care. As Advanced Practice Nurses, it is our mandated responsibility to teach in non-complicated terms so our patients can understand an fully benefit from our nursing interventions. References Andrus, M.R., Roth, M.T. (2002). Health literacy: A review. Pharmacotherapy, 22(3), 282- 302. Baker, D. W., Parker,R. M., Williams , M. V, Clark , W. S. (1998). Health literacy and the risk of hospital admission. Journal of Internal Medicine, 13, 791-798. Belton, A. B. (1991).Reading levels of patients in a general hospital. Beta Release, 15 (1), 21-24.California HealthCare Foundation. 2005. Consumers in Health Care: The Burden of Choice. Available at http://www.chcf.org Conlin, K. K., Schumann, L. (2002). Literacy in the health care system: A study on open heart surgery patients. Journal of the American Academy of Nurse Practitioners, 14 (1), 38-42. Institute of Medicine. 2004. Health Literacy: A Prescription to End Confusion. National Academies Press: Washington, DC. Kessels, R.P.C. (2003). Patients’ memory for medical information. Journal of the Royal Society of Medicine, 96,219-22. Kogut, B.(2004).Why adult literacy matters. Pbi Kappa Pbi Forum, 26-28. U.S. Department of Health and Human Services. Making Health Communication Programs Work. National Cancer Institute: Washington, DC. U.S. Department of Health and Human Services. 2003. Communicating Health: Priorities and Strategies for Progress. Washington, DC. Weiss, B. D. (2003). Health literacy: A manual for clinicians. Chicago: American Medical Association and American Medical Association Foundation. Zarcadoolas. C., Pleasant, A. F., Greer, D. J. (2006). Advancing health literacy: A framework for understanding and action. San Francisco: Jossey Bass.

Monday, August 19, 2019

Love Song of J. Alfred Prufrock Essay example -- T.S. Eliot Lust Sex R

Love Song of J. Alfred Prufrock The pursuit of youth, of sex, of â€Å"yellow fog that rubs its back upon the window panes,† some pursue this their whole lives, a bachelor looking in the corners of streets and bars for a bit of youth and company. This is the Love Song of J. Alfred Prufrock by T.S. Eliot, 1917. It is the song and love story of men who search for their lover in places absent of love and instead only finds lust. Those who only find lust in these lonely places eventually become old, as the speaker of the poem realizes. The only argument in this poem is that of a man much past his prime, arguing to himself whether to retire the chase; the author uses logos, ethos and pathos when arguing to himself, and you, about giving up the Darwinian chase. The author of this poem is T.S. Eliot a modern poet who is a contemporary of Hemingway and Fitzgerald. Much of his work comes from post World War I, a period which was filled with excess and disillusionment with humanity and our ability to create and control civilization. The greatest war in the history of the world up to that point had just been fought. Millions died and the World with all its sadness could do nothing more then try and fill itself with wine and lust. The poem deals partly with this matter, mostly with lust and pursuit of women to find happiness in a world full of dingy sadness. The author addresses himself in this poem. Much similar to you looking at yourself in the mirror and speaking to yourself; asking questions and answering them. A sense of this is achieved in the first stanza when he refers to â€Å"you and I† meaning the self seen by others and the self he perceives. Yet this rhetorical self is juxtaposed next to an ... ...ser to death to argue that he is indeed growing older that because he has fear of death he realizes his youth is now gone. His fear is pathos and an appeal to himself that he is getting older. Remember that he is in discussion with himself and you are the audience to his personal monologue, he does not have to convince you that he is growing old but himself, the man in the mirror. Pathos or the poet’s emotional appeal is that he is afraid of death and simply that means he is growing older. Those who find lust in instead of love in youth find themselves in the situation that T.S. Eliot finds himself in. That situation is growing old and still behaving as a lustful youth wondering what to do and reasoning with yourself over your wasted pursuit of women and whether to continue the chase or give into old age and â€Å"wear the bottoms of my trousers rolled.†

Sunday, August 18, 2019

Use of Nature in Chopins Awakening and Langston Hughes Poems :: comparison compare contrast essays

     Ã‚  Ã‚   Langston Hughes and Kate Chopin use nature in several dimensions to demonstrate the powerful struggles and burdens of human life. Throughout Kate Chopin's The Awakening and several of Langston Hughes' poems, the sweeping imagery of the beauty and power of nature demonstrates the struggles the characters confront, and their eventual freedom from those struggles. Nature and freedom coexist, and the characters eventually learn to find freedom from the confines of society, oneself, and finally freedom within one's soul. The use of nature for this purpose brings the characters and speakers in Chopin's and Hughes' works to life, and the reader feels the life and freedom of those characters.    Nature, in the works of Chopin and Hughes serves as a powerful symbol that represents the struggle of the human soul towards freedom, the anguish of that struggle, and the joy when that freedom is finally reached. In The Awakening, the protagonist Edna Pontellier undergoes a metamorphosis. She lives in Creole society, a society that restricts sexuality, especially for women of the time. Edna is bound by the confines of a loveless marriage, unfulfilled, unhappy, and closed in like a caged bird. During her summer at Grand Isle she is confronted with herself in her truest nature, and finds herself swept away by passion and love for someone she cannot have, Robert Lebrun.      The imagery of the ocean at Grand Isle and its attributes symbolize a force calling her to confront her internal struggles, and find freedom. Chopin uses the imagery of the ocean to represent the innate force within her soul that is calling to her. "The voice of the sea is seductive; never ceasing, whispering, clamoring, murmuring, inviting the soul to wander for a spell in abysses of solitude; to lose itself in a maze of inward contemplation." (p.14) Through nature and its power, Edna, begins to find freedom in her soul and then returns to a life in the city where reside the conflicts that surround her. Edna grew up on a Mississippi plantation, where life was simple, happy, and peaceful. The images of nature, which serve as a symbol for freedom of the soul, appear when she speaks of this existence. In the novel, she remembers a simpler life when she was a child, engulfed in nature and free: "The hot wind beating in my face made me think - without any connection that I can trace - of a summer day in Kentucky, of a meadow that seemed as big as the ocean to the very little girl walking through the grass, which was higher than her waist.

Saturday, August 17, 2019

Fernando, 16, Finds a Sanctuary in Crime Essay -- Fernando Morales Cas

Research indicates that a combination of adverse socio-economic factors such as poverty, abusive or neglectful parents, and living in a violent environment, along with personal vulnerabilities such as impulsivity, puts a child at risk for delinquency and crime (Barnet & Barnet, 1998). Fernando’s story depicts how individual factors interact with environmental factors to shape an individual’s life. Social influence: Family and neighborhood Research shows that risk for crime behavior is worsened by poverty and lack of positive influences like a loving father, good neighbors or a teacher willing to reach out to the troubled child. (Barnet& Barnet,1998). A stable social environment gives the child the emotional security he requires, especially when he begins to explore his world (Lederer, 2010). Fernando lacked a stable social upbringing and received an early exposure to violence through physical abuse from his father and witnessing events like uncle hitting his grandmother. Elliot (1994) pointed out that these forms of exposure to violence during childhood increase the risk of violent behavior during adolescence by as much as 40 percent. Loebar et al. (1986) noted that children who go on to engage in persistent antisocial behavior are likely to have felt the effects of such parental behavior as harsh, inconsistent discipline, inadequate supervision, lack of involvement or rejection. The message that Fernando’s fat her’s abusive behavior communicated was that anger is a weapon and the willingness to harm confers status and compels respect (Barnet & Barnet, 1998). The effect of living in a high crime neighborhood had a devastating effect on Fernando’s upbringing, which was already marked by abuse and neglect. Fernando was pres... ....). NY: Jason Aronson. Bowlby, J. (1988). â€Å"Developmental Psychiatry Comes of Age.† American Journal of Psychiatry, 145(1), 1-10. Elliot, D.S (1994). Youth Violence: An Overview. Retrieved from http://www.cde.state.co.us/artemis/ucb6/ucb61092ad719942internet.pdf Goldstein, E. (1995). Ego psychology and social work practice. New York: The Free Press. Lederar, A (2005). On The Failure to Attach. Retrieved from http://www.radconsultancy.com/RAD-Articles/on-the-failure-to-attach.html Ojakian, E (2011). Mahler-Learning Theory [Class Handout], Silver School of Social Work, New York University, NY Siegel, Larry J. (2005). Criminology. California: Thomson Wadsworth. Tierney, John. "Fernando, 16, Finds a Sanctuary in Crime", The New York Times Company http://www.nytimes.com/1993/04/13/nyregion/fernando-16-finds-a-sanctuary-in-crime.html

Dear Members of the Academic Standing Committee

I am so sorry but I cannot attend the Academic Standing Committee Meeting because of an unfortunate circumstance. A family emergency requires me to move out of town and I will be gone for a few days.I regret that I may not be able to attend the meeting but I am assuring the committee that I now have an academic plan that would help me succeed in schooling.Should I be re-admitted to school, I will be putting my studies at the top in the list of my priorities. I am now working a job and I will be quitting this job as soon as I receive the news that I have been readmitted. This will be crucial since the job might cause conflicts between my class schedules and study habits.Without the hindrances attached with having a job, I can devote as much time as needed in my academics. My focus will be purely on school matters.I will also be moving closer to the campus. I am currently residing at Orange County but I will be moving to an apartment just across the campus once my readmission has been approved. This translates to a more convenient travel from the house to school.Moreover, I will get tutoring services for better study habits and I also plan to make full use of the student resources center which would be of great help in my academicsI will commit myself to being successful with my studies. It will help that I am really passionate about the new major that I will be taking which is Graphic Design. I have now set my goal to graduate with this field as my specialty and I know that this major would influence the rest of my life.I want to let the school know that I will be doing my best and I will really study hard to prove that I deserve to be readmitted.Sincerely,

Friday, August 16, 2019

Case Petroil

In one of Its first projects, the OLL exploration company Petrol was engendering two sites for two 011 exploration wells. Only one may be punctured. The cost of drilling the Site Numerous 1 was $ 100,000. Preliminary geological data indicated that the well could be dry, or be of low productivity or be highly productive. He had signed a contract with a development company to buy the site if a well by drilling success you had. The buyer would pay $ 250,000 for a well of low productivity and $ 600,000 for high productivity well.If the well was dry, Petrol lose $ 100,000 of the cost of drilling. By that time, the company geologist,Jane Goodwill, was unsure about the existence of a structural dome that site. A dome structure is a kind of anticlines (geological rock deformation formed as a curved folds as strata tectonic stress resulting from various types) raised to a certain depth by the accumulation of oil and the increase of the pressure produced by the natural gas . Structures are ide al for the accumulation of oil. She assigned a probably of 0. 6 to the existence of a structural dome.Their assessments for dry, low, or high productivity wells were conditioned to geological structure. Table 1 shows the odds by estimated conditions. The geologist would ether give the information in this way though as she said, â€Å"we will never know for sure if there is a structural dome, up to drill. † TABLE 1 Geological structure Well With No Doom Doom Dry 0. 60 0. 85 Low 0. 25 0. 125 High 0. 025 0. 15 1. 00 1. 00 Furthermore, the site No. 2 was quite different, the area had been thoroughly examined using seismic testing and core samples.A core sample Is a method directly by taking witnesses or cores (cores), collect rock samples taken within drill pipe, In which you can perform direct measurements of the petrochemical characteristics of the geological formation. There was almost certainly oil. The geologist assigned a probability of 0. 8 of finding oil there. The drawba ck to this place was that drilling costs were high, $ 200,000, and if oil is found, the well would be low productivity of oil. A contract was also signed with the same development company to buy the well of low production at Site No. 2 for $ 250,000.To help decide between the two sites, each drill site. Using the decision tree diagram A decision tree diagram should be developed for this problem using the concepts and the necessary rules. You must specify the uncertain events that will be revealed eased on each decision. The random variable of interest is the net contribution can be calculated at the end of each alternative or branch of the decision tree. Therefore in the branches of the diagram decision alternatives were presented with their respective probability and net contribution as a gain or loss. The decision alternatives with uncertain probabilities for drilling Site No. Events are available and would be appropriate to show them on the decision tree diagram (see Annex 1). Wh at would be the likely alternatives Drilling Site Number 1? They are not available erectly. We know the odds of having high, low or that the well is dry productivity. However, we can adjust the chart for evaluation inserting another uncertain event as the geological structure (with or without dome). By including this â€Å"extra† node, the description of the branches of the decision tree will expand to calculate the return (you only need dry, low or high to calculate the net contribution). Now include the status of the geological structure.With the expanded tree diagram decision is straightforward to calculate the probabilities required by the president of the many. Therefore, this problem has to insert the â€Å"additional† uncertain event (geological structure) so that the probability can be calculated. The uncertain event should be displayed in the diagram to have an observable result where not only the state of well productivity, but also the state of the underlyin g structure is found. Addition should be included because the geologist of the company wanted to use it as a basis for probabilistic assessments to the president of the company.

Thursday, August 15, 2019

Planning Theory & Practice Essay

The creation of a whole new type of community, the `virtual community’, has done much to highlight the potential for communities to form beyond the confines of geographic space (Rheingold, 1993). Technological utopians have found community in cyberspace. Largely anecdotal evidence emphasizes the ability of computer networks to connect people across time and space in strong supportive relationships, blindly extending beyond characteristics of ethnicity, religion or national origin. Guilty of Plagiarism  The creation of a new community, which is called a virtual community, has allowed people to live beyond geographic space. Cyberspace is where technological people have found a sense of community. Computers can connect people across time and space no matter what their characteristics (Hampton, 2002). Not Guilty of Plagiarism Keith Hampton (2002), has coined the term â€Å"virtual community† to refer to a place where people can form social groups â€Å"beyond the confines of geographic space† (p. 228). This â€Å"cyberspace† provides a chance for individuals of varying races and religions to meet and interact via computer. Many technologically savvy people now have a place to meet other without having to physically travel (Hampton, 2002). Not Guilty of Plagiarism. Computers have allowed for people to meet those of other nationalities and cultures worlds away from one another through the computer. The networking capabilities of computers allow for people to build social groups, or communities, in cyberspace rather than in person. An ocean or a mountain will no longer be able to keep these technologically savvy pioneers apart (Hampton, 2002).

Wednesday, August 14, 2019

Literacy and People Essay

â€Å"Literacy† is an often discussed topic. Be able to read and write is not as simple as it looks; literacy is one of important communication skills in today world. According to the United Nations Educational, Scientific and Cultural Organization, â€Å"Literacy† means â€Å"ability to identify, understand, interpret, create, communicate and compute, using printed and written materials associated with varying contexts. Literacy involves a continuum of learning in enabling individuals to achieve their goals, to develop their knowledge and potential, and to participate fully in their community and wider society. † In other words, a person has the ability to understand and exchange of opinions and views in a society, and thus participate in this society. So if literacy is so important to everyone, then how does the reality look like? We start at very early years to learn reading and writing, so we forget that reading and writing actually are a fairly complex skill, it takes years to learn and memorize. Even in the highest level of civilization country, such as US, the proportion of literate adults has never reached 100%. According to an article â€Å"The Human Cost of an Illiterate Society† by Jonathan Kozol, there are 60 million people that are â€Å"functionally illiterate† in 1980, and he demonstrate an accurate portrait of the life illiterates live on a day-to-day basis and feel miserable. Even literate people, there are only a small number of people with a high level of reading and writing skills. In human history, the literacy was a privilege. In â€Å"Learning to Read and Write† by Frederick Douglass and â€Å"Learning to Read† by Malcolm X. They both demonstrate how important the basic reading and writing skills are and people could use it as a simple tools to impact people and auto gnosis and social change. To be literacy also is very important to people who want to participate in their society and make them life easier. In â€Å"The Joy of Reading and Writing: Superman and Me† by Sherman Alexei and â€Å"Mother Tongue† by Amy Tan. Both of their stories shows us how reading and writing provide they better future, and how difficult could be without the knowledge of literacy. So I truly believe in knowledge could change our future, and help us to build the abilities of adopting the society. And more importantly, we absorb and reveal those knowledge need to through by the reading and writing. People has their own future, that is undoubtable; but how to clarify the future is a problem that confusing many of us. Language gives a great contribution to solve this problem. Since getting language can allow people learn things and gain knowledge, it helps people know more of what our society is about and what is good for them. With these experiences, people will have a better idea of what kind of future they want and create their own dream. Sometimes, this can change a person’s life just like what Malcolm X said in his article â€Å"Learning to read†: â€Å"I knew right there in prison that reading had changed forever the course of my life. As I see it today, the ability to read awoke inside me some long dormant craving to be mentally alive. † In other words, the knowledge form books could impact a person from inside out. Therefore, language can help people adopt the society by showing them their future. Another ability that language can show people is the ability to fight and defense. People usually use their fists, club, or even gun as a weapon to hurt others, but in modern society with police department to stop these physical violations, what can be better than use the words to beat people. By learning knowledge, language through receive language, people also learn that these things can use to fight and defend in real life. With leaving an indelible memory in one’s mind, apparently, it is more powerful than healable body damage. Many people include Richard Wright realize its power, Richard even has some words in his essay â€Å"The Library Card† said: â€Å"Yes, this man was fighting, fighting with words. He was using words as a weapon, using them as one would use a club. † So, this is another useful effect that language brings to people, protect and fight back. There is another thing people gain form language can help them feel better in the society, which is discovery the truth. This skill, or ability, can allow people ignore the interferences on the way to success, to achieve a goal, create own future. Throughout the history, many brilliant people fail just because they were direct to a wrong way. Why they never know that? Because they were uneducated or instill something wrong, they were expected to fail. Situation in the past has shown in Sherman Alexei’s â€Å"The Joy of Reading and Writing: Superman and Me† described the difficulties that Indian kids were facing: â€Å"As Indian children, we were expected to fail in the non-Indian world. † Obviously, language provides people the ability to dig out the real truth behind illusion. Nowadays society, many people are confusing about their futures. Literacy gives a great contribution to solve this problem. At first, literacy can help people adopt the society by showing them their future. Secondly, literacy can show people are the ability to fight and defense themselves. Finally, language provides people the ability to dig out the real truth behind illusion. Literacy is important in keeping you safe and allowing you to learn and grow to better yourself. 50 Essays Bedford/St. Martin’s, 75 Arlingto Street, Boston, MA 02116 Nations Educational, Scientific and Cultural Organization http://en. wikipedia. org/wiki/Literacy.

Tuesday, August 13, 2019

Discussion 6 Assignment Example | Topics and Well Written Essays - 250 words - 2

Discussion 6 - Assignment Example The opinion poll is generally conducted as an attempt to measure and depict some broader conclusions about its audience. The poll which I found online is a representation of 1000 US citizens. I dare to think that 1000 people can be representative of the overall US population which is around 813 million. After a careful research I understand that actually collecting a 1000 opinions is the standard for any poll which I found. I dont think a sample of 1000 people can be representative to form a general opinion on an important matter. And I do believe that very often polls are biased in terms of how the question is asked and what answers the interviewees have to choose from. The limited answer options in the poll may influence how people project their opinion and may produce biased results. 2. According to the textbook, a hypothesis is â€Å"a causal explanation offered for further investigation or testing.† The book provides several methods for testing the quality of a hypothesis. Choose one of the statements below and use one or more of the tests provided in the textbook to evaluate the quality of the hypothesis. Identify the hypothesis in the statement, and then say why it is or is not a good one. b) Crop circles are complicated, symmetrical designs formed in grain fields through depressing grain stalks. Because of their complexity and symmetry, they cannot be natural phenomena. These crop circles appear overnight. Since it would take far too long and too much complex planning for one or two people to make these designs, which can be seen only from above, aliens from outer space must be making them. c) The other day, I was walking in the mall and suddenly remembered an old school friend whom I had not spoken to in years. Not five minutes later, there I was face to face with my old friend. There must have been some deep karmic connection that drew us together that day. The hypothesis here is the statement that 2 people must have karmic

Monday, August 12, 2019

Beijing Opera Essay Example | Topics and Well Written Essays - 1250 words

Beijing Opera - Essay Example This traditional Chinese theatre differs from opera, pantomime, and drama and puts more emphasis to 'Chang (Singing)', 'Nian (Speaking)', 'Zuo (Acting), and 'Da (Fighting)'. The Beijing Opera originated from the middle period of the Qing Dynasty (1644-1911) and entails four performances that include Anhui – Sanqing Troupe, Sixi Troupe, Chungong Troupe, and Chun Troupe that reside in Beijing, Tianjin, and Shanghai China1. Indeed, there were many names for Beijing Opera in its history such as Pihuang, Erhuang, Huang Qiang, Peking Opera, Pingju Opera, and Chinese Opera. However, Peking Opera that was born when the 'Four Great Anhui Troupes' brought Anhui opera supersedes the rest. Beijing Opera manifests itself as one of the cultural treasures of China. Although formed in Beijing, Beijing Opera is not the native-born but a melting opera. In the Beijing Opera, singing has the certain tune that expresses the sentiment of the dramatic persona. Taiwan preserves the art form known as Guoju though it has spread to Japan and the United States. Beijing Opera is the essence of Chinese national drama and has tremendous influence in both China and abroad. According to Beijing Opera, acting is the performance of movement and expression while fighting is the martial arts performed by dancing. At the same time, Beijing Opera appreciates the pleasing stylistic and artistic harmony of the dance and music, and art designs. Beijing Opera has very strict role division that includes Sheng, Dan, Jing, and Chou. 'Sheng' acts the masculine positive role, ‘Dan’ acts the feminine positive role, and ‘Jing’ acts the supporting role of greathearted masculine, while 'Chou' acts as a lively, humorous, quick-witted masculine. Each kind of role also has different face painting and dressing to indicate their identity. More significantly, the Beijing Opera relates to the political and military struggle and has a historical theme. Beijing Opera truly represent China culture because it keeps together the diverse elements of history, mythology, literature and poetry, singing, dancing, acting, face painting, stage fighting and acrobatics in Chinese culture2. However, during the second half of the 20th century, Beijing witnessed a steady decline in audience numbers due to a decrease in performance quality and an inability of the traditional opera form to capture modern life. In addition, the production requirements of the archaic language, and the influence of Western culture is not pleasant to the development of Beijing Opera3. In light of Beijing Opera, performance is an art topic that is very dominant in this Chinese traditional theatre. Beijing Opera performances are renowned for their very vibrant and gorgeous colored costumes. A Beijing Opera performance entails story, voice, music, movement, costumes, and makeup and stage properties4. Aria is the music for the voice of Beijing Opera belongs to the Ban-Qiang. Song music and speech in a Beiji ng performance occur simultaneously with dance movements of the performer. There are about three kinds of plays in Beijing Opera, which include the traditional play, the historical play, and the modern play. The different Beijing performance costumes are fundamental in the Beijing Opera performance. The Beijing opera costumes were mainly made of wool or coarse cloth and decorated with various meticulously embroidered patterns with special and unique stagecraft that draws a lot of admiration and love by the audience. Face painting manifest in Beijing Opera performances to display the character of the specific role and understanding of the opera’s plot5. Beijing Opera facial painting falls into four categories

Business Ethics & Spiritual Intelligence in IHRM Assertion Essay

Business Ethics & Spiritual Intelligence in IHRM Assertion - Essay Example Conceivably, in its involved conceptualization, this prospect may also be indifferent to values of most western cultural dispensations. Definitely, the concepts behind what comprises the ideologies, stipulations and activities of managing persons in affiliations vary even among the European nations, and possibly between American settings. Tracing to the roots of the notion in the idiosyncratic achievement-based management culture of the U.S.A., IHRM is overtly universally conferred. Especially in writing about workforce management, it is overtly intricate not to mention this term, even in the global context within which most administrators currently function, either vigorously or passively oriented participants in the global economy. Pantry regard is directed to the probable implications of underlying notion, nor to its expression in the legislations and practices that international affiliations apply across diverse nations (Jac 2010). Often, these practices and policies are not appr opriate. . However, in numerous dispensations, such as the dynamic economical institutions of the former soviet corporation and China, and those societies that originated after the colonial ages consist of an immense percentage of inhabitants and the global land surface , IHRM stipulations and practices are occasionally uncritically conferred, virtually against the shelf. Moreover, this is not in an aim to degrade the contributions to worldwide management prospective that IHRM in numerous of its principles, such as the proficiency approach, may often make. It is basically to locate in its cultural application, and to look into its aptness in other cultural dispensations (Robert 2010). Furthermore, it is also meant to examine this in relation to contributions from other cultural dimensions, as well as the numerous cultural and directing the influences operating on the transnational affiliation (Betty 2009). Particularly, the initial directive explicates on the management of persons a pplying a numerous cultural design of conceptualizing the disparities and demarcating in the level of international affiliations. The next section applies an integrative approach of the transnational affiliation in order to prospect how diverse formulations of transnational affiliation directives may implicate on the way cultural disparities are perceived. Progressively, the following section expounds and examines the American design of the competent affiliation. Moreover, the proficiencies directive takes affiliation strategic and effective prospects as its beginning point in determination of the much-needed competencies for miscellany, enhancement and reimbursement (Fort 2001). This applies in the context that is not the most pantries to determine international proficiencies. This translates to a discussion of expatriation and transnational professions, taking the resemblance of the missionary affiliation and the allegory of the Dutch design. Furthermore, the following sections ad dress the cultural involvement of diverse approaches to the administration of persons in transnational affiliations. In the study, the Japanese design is in study whereby, it encompasses on the motivating affiliation, translating the notion of motivation to inculcate loyalty while explicating on the integration of Japanese knowhow to other dispensations. Moreover, another section concentrates on the notion of the learning affiliation via the cultural focus of the British design. Moreover, not all learning affiliations are British in nature, yet the British edifying setting is

Sunday, August 11, 2019

Zionism in the Middle East Essay Example | Topics and Well Written Essays - 2250 words

Zionism in the Middle East - Essay Example The essay "Zionism in the Middle East" describes the basis of the political movement Zionism and the position of this movement in today world. Zionism started as a nationalist movement supporting the re-establishment of Jews and is often perceived as an activity dominated by violence. The movement gained acceleration especially after the break-up of the Ottoman Empire and the British Balfour Declaration, which guaranteed a homeland for the Jews in exchange for certain services to the British Empire. The proposed Jewish homeland was authorized and created after the end of World War II, with a precondition that it would not be created at the expense of the majority Arab population of Palestine. The subsequent policies adopted by the United Nations have been severely criticized for its anti-humanistic treatment of the Palestinian Arabs, the large-scale destruction of their houses and property, and several other incidents that clearly violated and disregarded the international law. Post the infamous holocaust, at the hands of the Nazis, the Jews gained widespread support and sympathy and were then forced to flee their homes in Eastern Europe to settle in Palestine, where they remained a minority community. Alarmed by such large-scale influx of foreign residents, the Palestinian Arabs showed resistance in lending their support to these refugees. Soon they were overcome by the power of the Zionist armed forces, which used their powers and arms to â€Å"cleanse† the land of Arabs and create a homeland for themselves.

Saturday, August 10, 2019

Reading Culture Essay Example | Topics and Well Written Essays - 1000 words

Reading Culture - Essay Example According to Foucault, this is so effective and in fact the guard does not have to always be present. Foucault argues using this illusion that the structure of power in the society resembles the one existing at the Panopticon. She continues to assert that the power of control the manner in which society acts originates from institution formation. The formed institutions then form kinds of behaviors considered wrong or right. As people are raised and age, they learn the norms of the institutions and remain vigilant not to go against them. From this, people have a perception that there is one empowered authoritative figure that exercises agency over the general society. But just like Panopticon that does not need a guard to be present to remain effective, the society institutions do not need an empowered authoritative figure. In essence, all members of the society act as authority since everyone indicate the significance of following the institutional norms by performing them. In fact Foucault asserts that there is no need any longer for an empowered authoritative figure since the society system is already set, there is the presence of illusion. In his essay, Foucault continues to say that power continues due to the application of discipline. She explains hat discipline is a technique used in exercising power. We can therefore say that discipline is basically a tool that is used to allow continuation of or strengthen power. People fear violating the norms and rules not just because they were generated by something or someone with power, but they are afraid to do so because they know that violating the norms and rules would make them victims of disciplinary sanction. John Berger in his essay Ways of seeing, Berger argues that the manner in which people perceive or view art is personally dictated by them, but by those who are seen as the experts and elites of art. This is an illustration of Panopticism in that most people perceive art in the manner in which an assu med authority informs them. In his essay, Berger demonstrates the way in which catalogues of art emphasize the significance of the background information that is identified with the art work rather than the factual meaning of art itself. He continues to say that art catalogues do not deal with the image meaning, but rather deals with the people who had the painting commissioned, the likely date of the art, the legal squabbles, people who own the art, and the families of the owners of the art. This means that the perceived experts of art only focus on the painting’s background information basically to have the painting assessed. This is because these perceived art experts writing the catalogues are also the perceived institution authorities by majority of people. Hence, just like Panopticon, people look at art the way they feel subject authority would prefer them to perceive it. Berger’s work demonstrates the power exhibited by an empowered authoritative figure in the s ystem of Panopticon. However, the art critics and elites that he refers to in his writing do not simply hold power for reasons of being perceived as the authority. Power and authority are, through the use of discipline, demonstrated. The writings of Laura Kipnis expound the idea of Panopticism and demonstrate the manner in whi